WU Dreams Come True
We all dream! Dream for a chance to improve our life, dream of an opportunity to make it big, of hitting a jackpot, of helping our loved ones at home!
Western Union has now made it possible for its customers not only to dream but also get a chance to realize their dreams!
The “Dreams Come True” promotion from Western Union is real and promises to change the lives of hundreds of customers [potential winners of the promotion] by giving away AED 1.5 million worth of prizes!
And this time we will go beyond dreams – one winner will walk away with– ONE MILLION DIRHAMS!
Consumer outreach activity
A mega promotion deserves a mega celebration!
Western Union spiced up the Boxing Day post Christmas weekend with a superb brand animation at The Walk, JBR, Dubai!
Held on 26 – 27 December, the key point of the activation was the “WESTERN UNION ARENA” – a special branded area, 6 mtr x 6 mtr
The arena was animated by a variety of entertaining and colourful activities between 7 pm and 11 pm on both days:
- a lively parade
- special stage performances
- dance performances